What legal issues do you have to be aware of when building an email list?

legal requirements email list singapore

As online marketers like to say, the “money is in the list”. As new platforms for reaching out to customers come and go, email has remained one of the most effective ways of reaching targeted customers. Many a startup has focused their go-to-market strategy on one (or a couple) of social media platforms only to see…

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Are you hiring an employee or an independent contractor in Singapore?

employee or independent contractor singapore

For the most part, the relationship between an employer and an employee is regulated by the contract of employment between them. However, there is a distinction between employees and independent contractors in Singapore. Employees are individuals who work under a contract of service with a company, performing work in return for salary. On the other…

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Does your Singapore startup need an employee handbook?

employee handbook singapore

Hiring your first employee is always a high point for every startup. However, managing employees can be challenging, particularly if you’re a startup founder without any management experience. While talking about a startup’s culture can seem sometimes seem a little “fluffy”, a company’s culture can take on a life of its own, and dictate whether…

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What are the minimum legal requirements for an online business in Singapore?

minimum legal requirements online business singapore

Regardless of whether you operate a “tech” startup or not, your company should always have an internet presence in some form or another. It doesn’t matter if you operate a laundromat, a restaurant or a Software as a Service (SaaS) startup. Every type of business can benefit from being online, and many of the startups…

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What’s the difference between seed funding and Series A funding?

seed funding singapore

In Singapore and most of Asia, investors tend to be a slightly more conservative bunch than their Silicon Valley counterparts. For avid readers of Tech Crunch and other forms of startup porn, it’s easy to get the impression that raising a multiple-million dollar round involves nothing more than a pitch deck, a full-stack developer and…

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What are the benefits of using a SAFE (Simple Agreement for Future Equity) for your Singapore startup?

simple agreement for future equity Singapore

In 2013, Y Combinator came up with the SAFE as an evolution of the convertible note. The SAFE was developed as a quick and simple alternative to the convertible note, in the hope that it would save both investors and startups legal fees as well as reduce the amount of time required to negotiate an…

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Bootstrap or find an investor? What are the best ways of funding your Singapore startup?

how to raise funding singapore

Money. It makes the world go round and it’s the oil that keeps the wheels of a startup turning. Regardless of which stage in the startup cycle you’re in, you’re going to need access to money and while word on the street is that money flows loosely in Singapore, the much ballyhooed global economic slowdown…

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Haven’t incorporated in Singapore yet? Make sure you protect your app from being stolen by contractors

protect intellectual property singapore

Many founders don’t quit their jobs immediately to incorporate a startup. There’s usually a period of time when the founding team executes their idea on the side, conducting market research, developing a prototype of the product and testing that prototype with their target market to see if the idea will fly. More often than not,…

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